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Cowgills advise Travel Seen on acquisition of eShores

Travel Seen acquires eShores

female backpacker enjoying summer on a scenic tropical beach

 

 

About the deal

Cowgills Deal Advisory team has advised Travel Seen on its third acquisition – luxury travel company eShores.

 

About the company

Travel Seen was founded in 2021 by Jen Atkinson, the former CEO of ITC Travel Group, and received initial investment of £1.6m from Liverpool-based PE firm Arete Capital.

Last year the company received investment from Dez Derry, founder of Manchester customer acquisition specialist Blume.

Travel Seen has now acquired a majority stake in Manchester-based luxury tour operator, eShores. eShores specialises in long haul multi centre trips which are dynamically packaged for customers to experience a tailor-made trip.

The acquisition of eShores brings around £12m of turnover, taking the collective group to £20m.

 

Sector

Travel

 

Cowgills services provided

Corporate finance

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